ecommerce · Aug 19, 2026

atozserver.com

40/100 Thin

Scores higher than 36% of 1,391 multi-step funnels we have measured. Among the 157 ecommerce funnels in that group, higher than 71%.

4 conversion tactics detected
2 pages captured
13 UX checks
3 flagged

How this was measured

Measured by Roentgen 1.25.1 on 2026-08-19. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 15 that apply to an ecommerce funnel. Per device: desktop 40 · mobile 40.

Walk 29 links on the entry page, 24 walkable. 1 matched a funnel step; we captured 2 pages in all, this one included.

Scan

Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 2

What we recorded

Progress

2 scans

this funnel’s coverage score across measured re-scans

measured

Unchanged across 2 scans Same 4 conversion tactics detected since 2026-07-18.

4 tactics 2026-07-18
→
4 tactics 2026-08-19

The funnel, frame by frame

2 steps walked

see their whole funnel without clicking through it. scored step by step

measured

Homepage / Lander

▲ strongest

5 tactics

1 proof point

ReviewsTrust badgesLogo wallUsage proofExpress pay

Clientarea

▼ thinnest

2 tactics

₹499.00 +2 more · 1 proof point

Trust badgesExpress pay

In their own words

23 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measured

Page title: AtoZServer | Your Website Our Responsibility
Meta description: High Quality Web Hosting, Exciting Web Hosting Deels. High Performance Dedicated Servers.
Headline: Get Started with Professional Web Hosting
Section headings: Get Your Perfect Domain NamePower Your Business with Cloud SolutionsTrusted by 7,000+ global businessesTrusted by ThousandsWhat Our Clients SayNeed Expert Assistance?99.9% UptimeLightning Fast+6 more, not shown
Buttons and links: HostingServersDomainINRSearchGet Started

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measured

Nav section of atozserver.com — **Nav**0% down the page

Hero section of atozserver.com — **Hero**2% down the page

Logos section of atozserver.com — **Logos**43% down the page

Features section of atozserver.com — **Features**75% down the page

Footer section of atozserver.com — **Footer**88% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measured

Rating element — **Rating**“4.9/5 Rating”

What we found

4 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measured

Action path2 of 2

Puts proof in the first viewport JD AS MK 30k+ Happy Customers ★★★★★ 4.9/5 Rating

Offers one-tap wallet checkout PayPal

Trust & proof2 of 3

Displays a wall of customer reviews 20 star glyphs

Backs the purchase with a money-back guarantee also shown under Risk reversal & urgency

Friction reduction1 of 3

Offers one-tap wallet checkout also shown under Action path

Risk reversal & urgency1 of 2

Backs the purchase with a money-back guarantee Money Back Guarantee

What we didn’t find

11 of 15 applicable

applicable tactics we checked for and did not see on any step we reached

measured

What we didn’t see11 of 15 applicable

FAQ / objection handling 1,302 of the 1,968 funnels we checked

Press / "as seen in" 508 of the 1,960 funnels we checked

Us-vs-them comparison 332 of the 1,968 funnels we checked

Scarcity / urgency copy 101 of the 1,960 funnels we checked

Anchor / strikethrough pricing 98 of the 185 ecommerce funnels we checked

Free shipping 72 of the 185 ecommerce funnels we checked

Proof at every step 27 of the 185 ecommerce funnels we checked

Countdown / urgency timer 15 of the 185 ecommerce funnels we checked

Per-unit price anchor 9 of the 185 ecommerce funnels we checked

Stacked free gifts

Subscription / auto-ship

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

14 run · 4 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measured

4 of 13 measured checks need work1 could not be measured — not counted either way

Oversized images

weight:oversized-images

13 images are shipped at more than 2x the width shown.

“VISA-Logo-1992.png” is 3840px wide, displayed at 57px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Tap-target size (mobile)

mobile:tap-target-size-mobile

42 of 57 interactive targets are under 44×44px on mobile.

smallest: “(unnamed)” at 34×40px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing4

Line length

2 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length

Render-blocking resources

6 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

weight:render-blocking-resources

Autocomplete hints

No autocomplete attributes across 2 fields. browsers cannot autofill.

FixAdd autocomplete="email"/"tel"/"name" to identity fields.

forms:autocomplete-hints

Not measurable1

Page weight

At least 1.2 MB across 25 measurable resources, but 26 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear5

Text contrast (WCAG AA) · Mobile viewport · Body text size · Language declared · Image alt text

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measured

full palette ordered by on-page usage %

primary#0f172a

accent#0f172a

bg#ffffff

surface#f3f4f6

text#4b5563

See the roles applied

accent

Body copy in their text role, on a surface card.

the roles, doing their job

The quick brown fox60px

Jumps over the lazy dog48px

A subheading in their voice36px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

List item one, at body scale
List item two
List item three

Type scale, weights & families

SIZE SCALE

14pxAa

16pxAa

18pxAa

20pxAa

24pxAa

30pxAa

36pxAa

48pxAa

60pxAa

WEIGHTS

Aa300

Aa400

Aa500

Aa600

Aa700

Aa800

FAMILIES

ui-sans-serif

rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 10 layers

layers we ran on this funnel that came back empty

measured

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

X-ray a funnel