saas · Aug 9, 2026

xmit.sh

50/100 Thin

Scores higher than 49% of 1,391 multi-step funnels we have measured. Among the 1,074 saas funnels in that group, higher than 38%.

4 conversion tactics detected
4 pages captured
12 UX checks
4 flagged

How this was measured

Measured by Roentgen 1.20.1 on 2026-08-09. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.

Walk 62 links on the entry page, 45 walkable. 3 matched a funnel step; we captured 4 pages in all, this one included.

Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 4

What we recorded

The funnel, frame by frame

4 steps walked

see their whole funnel without clicking through it. scored step by step

measured

Homepage / Lander

3 tactics

$2 +3 more

Sticky CTAPricing tiersDemo / docs

Features

▼ thinnest

2 tactics

subscription

Sticky CTADemo / docs

Pricing

▲ strongest

5 tactics

$2 +12 more

Sticky CTAFAQFree trialPricing tiersDemo / docs

Compare

4 tactics

$19.95 +4 more

Sticky CTAFree trialPricing tiersDemo / docs

In their own words

34 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measured

Page title: Email That Actually Lands | Transmit
Meta description: Transactional and marketing emails that hit the inbox. Reputation isolation, domain warmup, and analytics built in. Plans start at $2/mo.
Headline: Email that actually lands
Section headings: We obsess over inbox placementEvery email. One API.Why developers switchDesign emails by describing themYour AI agent speaks email nowYour users are already contactsStart simple. Scale infinitely.Ready to hit the inbox?+8 more, not shown
Buttons and links: SolutionsSign InGet StartedcURLNode.jsPythonGoSMTPTry BYOK Mode →Start with Transmit →+1 more, not shown
Prices on the page: $2$0.10$0$149

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measured

Nav section of xmit.sh — **Nav**0% down the page

Hero section of xmit.sh — **Hero**0% down the page

Logos section of xmit.sh — **Logos**50% down the page

CTA section of xmit.sh — **CTA**80% down the page

Footer section of xmit.sh — **Footer**87% down the page

What we found

4 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measured

Offer clarity1 of 1

Makes the pricing ladder explicit $2/mo, $149/mo

Action path2 of 4

Offers a free trial or free tier free tier

Offers a demo or docs entry point View docs

Friction reduction2 of 2

Answers buyer objections Frequently Asked Questions

Offers a free trial or free tier also shown under Action path

What we didn’t find

7 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measured

What we didn’t see7 of 11 applicable

Trusted-by logo wall 1,168 of the 1,539 funnels we checked

Press / "as seen in" 508 of the 1,960 funnels we checked

Lead-capture form 342 of the 1,393 funnels we checked

Us-vs-them comparison 332 of the 1,968 funnels we checked

Proof above the fold 314 of the 1,968 funnels we checked

Usage / adoption proof 237 of the 1,539 funnels we checked

Scarcity / urgency copy 101 of the 1,960 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

12 run · 4 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measured

4 of 11 measured checks need work1 could not be measured — not counted either way

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

26% of measurable text passes WCAG AA. 4+ runs fail.

worst: “Have your own AWS account?” at 1:1 (14px, #ffffff on #ffffff). needs 4.5:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest body text is 9px (base ~24px). below the ~16px readable floor.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Render-blocking resources

weight:render-blocking-resources

12 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

Landmark regions

structure:landmark-regions

No <main> or <header> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Worth knowing5

Line length

33 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length

Keyboard reachability

28 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Not measurable1

Page weight

At least 2.0 MB across 286 measurable resources, but 179 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear2

Mobile viewport · Language declared

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measured

full palette ordered by on-page usage %

primary#000000

accent#000000

bg#ffffff

surface#ffffff

text#ffffff

See the roles applied

accent

Body copy in their text role, on a surface card.

the roles, doing their job

The quick brown fox72px

Jumps over the lazy dog48px

A subheading in their voice36px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

List item one, at body scale
List item two
List item three

Type scale, weights & families

SIZE SCALE

10pxAa

11pxAa

12pxAa

13pxAa

14pxAa

16pxAa

18pxAa

20pxAa

30pxAa

36pxAa

48pxAa

72pxAa

WEIGHTS

Aa400

Aa500

Aa600

Aa700

FAMILIES

Geist

rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

2 of 9 layers

layers we ran on this funnel that came back empty

measured

Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

X-ray a funnel