saas · Aug 15, 2026

voicemoat.com

85/100 Strong

Scores higher than 95% of 1,391 multi-step funnels we have measured. Among the 1,074 saas funnels in that group, higher than 94%.

How this was measured

Measured by Roentgen 1.25.1 on 2026-08-15. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 85 · mobile 85.

Walk 101 links on the entry page, 81 walkable. 3 matched a funnel step; we captured 4 pages in all, this one included.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 4

What we recorded

Progress

2 scans

this funnel’s coverage score across measured re-scans

measuredextracted directly from the live page. a fact, not an opinion
Unchanged across 2 scans Same 7 conversion tactics detected since 2026-08-09.
  1. 7 tactics 2026-08-09
  2. 7 tactics 2026-08-15

The funnel, frame by frame

4 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
5 tactics

$1, +3 more

FAQTrust badgesLogo wallPricing tiersDemo / docs
Pricing
02

Pricing

5 tactics

$35 +8 more

FAQTrust badgesFree trialPricing tiersDemo / docs
Product
03

Product

▼ thinnest
2 tactics
FAQDemo / docs
Compare
04

Compare

5 tactics

$35 +3 more

ComparisonFAQUsage proofPricing tiersDemo / docs

In their own words

35 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Grow on Twitter & LinkedIn, never sound like AI. VoiceMoat
Meta description
VoiceMoat is the AI social media tool for Twitter and LinkedIn. Create, schedule, and grow your audience with content that sounds like you, never generic AI.
Headline
Your voice is your moat. Posts in your voice, every day.
Section headings
AI WRITING FOR TWITTER AND LINKEDIN, TRAINED ON YOUR OWN VOICEThe more AI everyone uses, the more everyone sounds the same.You bring the voice. handles the grind.learns exactly how you write.Draft in your voice, scored before you ship.Your week, written and scheduled for you.Reply to the right people, in your voice.See what’s working. Keep your voice sharp.+8 more, not shown
Buttons and links
ProductResourcesFree ToolsUse CasesSign inStart your trialSee how it worksCreateScheduleEngage+2 more, not shown
Prices on the page
$1,$35$69$150

Sections

4 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of voicemoat.com
Nav0% down the page
Hero section of voicemoat.com
Hero0% down the page
Pricing section of voicemoat.com
Pricing79% down the page
Footer section of voicemoat.com
Footer97% down the page

What we found

7 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Offer clarity1 of 1

Makes the pricing ladder explicit free, $35/mo, $69/mo, $150/mo

Action path2 of 4

Offers a free trial or free tier Free $0
Offers a demo or docs entry point docs link

Trust & proof2 of 2

Shows customer logos or a trusted-by claim logos: voiceMOAT, audenAI, Drake Hotline Bling meme
Puts a number on adoption 100k+ users

Friction reduction2 of 2

Answers buyer objections What is VoiceMoat? A writing tool for Twitter and LinkedIn built on audenAI, a per-user br
Offers a free trial or free tier also shown under Action path

Value reinforcement2 of 2

Compares itself against alternatives comparison table: Feature · VoiceMoat · Hypefury
Puts a number on adoption also shown under Trust & proof

What we didn’t find

4 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see4 of 11 applicable

Press / "as seen in" 508 of the 1,960 funnels we checked
Lead-capture form 342 of the 1,393 funnels we checked
Proof above the fold 314 of the 1,968 funnels we checked
Scarcity / urgency copy 101 of the 1,960 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

14 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

5 of 13 measured checks need work1 could not be measured — not counted either way

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

87% of measurable text passes WCAG AA. 4+ runs fail.

worst: “Generic AI” at 3.03:1 (11px, #8a8a95 on #f1f1f4). needs 4.5:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest body text is 10px (base ~19px). below the ~16px readable floor.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Render-blocking resources

weight:render-blocking-resources

18 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

Oversized images

weight:oversized-images

16 images are shipped at more than 2x the width shown.

“auden-logo-light.svg” is 300px wide, displayed at 80px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Tap-target size (mobile)

mobile:tap-target-size-mobile

171 of 200 interactive targets are under 44×44px on mobile.

smallest: “Sign in” at 57×17px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing5

Line length

19 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Heading levels

5 headings skip a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.

FixStep heading levels one at a time; use CSS for size, not a deeper level.

a11y:heading-levels
Landmark regions

No <main> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

structure:landmark-regions
Autocomplete hints

No autocomplete attributes across 1 field. browsers cannot autofill.

FixAdd autocomplete="email"/"tel"/"name" to identity fields.

forms:autocomplete-hints

Not measurable1

Page weight

At least 2.7 MB across 660 measurable resources, but 189 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear3

Mobile viewport · Language declared · Image alt text

Playbook match

1 matched

which funnel play this page runs — measured, evidence-quoted

deriveda deterministic summary generated only from measured facts. labeled, never an LLM guess

Comparison surface matches the Intent-Match pattern — measured comparison table plus comparison-intent copy

comparison table p4: comparison table: Feature · VoiceMoat · Hypefurycomparison copy VoiceMoat vs Hypefury: Voice matching vs scheduling

A match means this funnel's measurable surfaces fit the playbook's pattern — the quoted language is what fired the detection. A lever is one playbook mechanism observed on-page. We never claim what a brand's ads or emails do; a crawl can't see them. All funnel designs →

Two different things sit side by side here. The claim and its quoted evidence are measured on this funnel, the same way every other fact on this page is. The playbook itself is written guidance — our strategy library, not a measurement of this site — and it lives behind the links above. Nothing on this page recommends what this brand should do.

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#7c3aed
accent#7c3aed
bg#ffffff
surface#fbfaff
text#5b5b66
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox50px
Jumps over the lazy dog42px
A subheading in their voice19px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
10pxAa
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
17pxAa
18pxAa
19pxAa
42pxAa
50pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
Aa800
FAMILIES
Satoshi
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 10 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

X-ray a funnel

Your competitor's funnel is one URL away.

Give your AI real references · Measured facts, not taste

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