Body text size
type:Smallest body text is 11px (base ~17px). below the ~16px readable floor.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
4 tactics
saas · Aug 7, 2026
readriff.com
45/100 Thin
Scores higher than 84% of 577 entry-page captures we have measured. Among the 311 saas funnels in that group, higher than 76%.
Walk 7 links seen, 5 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.
How this was measured
Measured by Roentgen 1.20.1 on 2026-08-07. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 45 · mobile 45.
What we recorded
The funnel, frame by frame
1 step walkedIn their own words
21 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
ReadRiff | Join the Founding Readers – Coming Soon
- Meta description
ReadRiff is an independent knowledge platform exploring technology, AI, business, finance, science, psychology, productivity, philosophy, and the ideas shaping tomorrow. Join the waitlist for early access.
- Headline
Escape the noise. Read what's actually worth it.
- Section headings
Become a Founding Reader.
Built for lifelong learners.
Built for the curious.
What happens next after joining the waitlist?
What we're building.
Where we're headed.
Why this exists?
Share something worth remembering.
+8 more, not shown- Buttons and links
JOIN THE WAITLIST
JOIN WAITLIST
Sections
5 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
What we found
5 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionAction path2 of 4
Offers a free trial or free tier
Free forever
Lead-capture form
fullName, email, message, message
Trust & proof1 of 2
Shows customer logos or a trusted-by claim
logo wall (4 distinct marks)
Friction reduction2 of 2
Answers buyer objections
(12) FAQ Common Questions What is ReadRiff? Who is ReadRiff for? Is ReadRiff free? How oft
Offers a free trial or free tier
also shown under Action path
What we didn’t find
6 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see6 of 11 applicable
Pricing tiers
699 of the 1,385 SaaS funnels we checked
Demo / docs entry
477 of the 1,393 funnels we checked
Us-vs-them comparison
332 of the 1,968 funnels we checked
Proof above the fold
314 of the 1,968 funnels we checked
Usage / adoption proof
237 of the 1,539 funnels we checked
Scarcity / urgency copy
101 of the 1,960 funnels we checked
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
11 run · 2 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion2 of 10 measured checks need work1 could not be measured — not counted either way
Tap-target size (mobile)
mobile:17 of 26 interactive targets are under 44×44px on mobile.
smallest: “Open menu” at 38×38px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
Worth knowing2
Label in name
1 control has an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.
FixMake the accessible name start with the visible label text.
a11y:Oversized images
3 images are shipped at more than 2x the width shown.
FixServe responsive sizes (srcset/sizes) matching the rendered width.
weight:Not measurable1
Page weight
At least 0.4 MB across 9 measurable resources, but 17 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:Clear6
Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text · Render-blocking resources · Inline validation
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
primary#ffffff
accent#ffffff
bg#ffffff
surface#ffffff
text#5f5f5e
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox128px
Jumps over the lazy dog62px
A subheading in their voice51px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
17pxAa
18pxAa
22pxAa
51pxAa
62pxAa
128pxAa
WEIGHTS
Aa300
Aa400
Aa500
Aa600
Aa700
FAMILIES
Gloock · -apple-system
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
2 of 9 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionElements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
Playbook match — which funnel play this page runs — measured, evidence-quoted
We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
X-ray a funnel
