saas · Aug 5, 2026

prolaunch.net

60/100 Partial

Scores higher than 66% of 1,391 multi-step funnels we have measured. Among the 1,074 saas funnels in that group, higher than 58%.

How this was measured

Measured by Roentgen 1.19 on 2026-08-05. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 60 · mobile 60.

Walk 122 links on the entry page, 110 walkable. 2 matched a funnel step; we captured 3 pages in all, this one included.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 3

What we recorded

Progress

6 scans

this funnel’s coverage score across measured re-scans

measuredextracted directly from the live page. a fact, not an opinion
1 fewer tactic detected 7 → 6 across 6 scans since 2026-07-28. The ruleset changed in this window, so part of this may be our detection improving rather than the page changing.
  1. 7 tactics 2026-07-28
  2. 7 tactics 2026-07-30
  3. 7 tactics 2026-08-01
  4. 7 tactics 2026-08-02
  5. 7 tactics 2026-08-03
  6. 6 tactics 2026-08-05

The funnel, frame by frame

3 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

4 tactics
CountdownTrust badgesPressLogo wall
Pricing
02

Pricing

▲ strongest
6 tactics

$0 +4 more

FAQTrust badgesPressFree trialLogo wallPricing tiers
Sign Up
03

Sign Up

▼ thinnest
2 tactics
PressLogo wall

In their own words

23 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Product Launch Platform for Startups & SaaS | Pro Launch
Meta description
From solo indie hackers to funded startups — Pro Launch is the go-to platform for early traction, product exposure, and targeted discovery by real users.
Headline
Get Instant Visibility For Your Startup Launch
Section headings
Trending Content by PeriodFrom the blogTop founders1. overrank2. OfferFinder.org3. Kinetic Pricing4. Jimny Accessories5. IraVoice+3 more, not shown
Buttons and links
ExploreToggle themeThis WeekMonthYearAll-Time10Sign up

What we found

6 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Offer clarity1 of 1

Makes the pricing ladder explicit free, $59.99/mo

Action path2 of 4

Offers a free trial or free tier Free Launch ($0
Lead-capture form name, username, email, password

Trust & proof1 of 2

Shows customer logos or a trusted-by claim trusted by

Friction reduction2 of 2

Answers buyer objections Frequently Asked Questions
Offers a free trial or free tier also shown under Action path

What we didn’t find

5 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see5 of 11 applicable

Demo / docs entry 477 of the 1,393 funnels we checked
Us-vs-them comparison 332 of the 1,968 funnels we checked
Proof above the fold 314 of the 1,968 funnels we checked
Usage / adoption proof 237 of the 1,539 funnels we checked
Scarcity / urgency copy 101 of the 1,960 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

14 run · 3 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

3 of 12 measured checks need work2 could not be measured — not counted either way

Body text size

type:body-text-size

Smallest body text is 12px (base ~20px). below the ~16px readable floor.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Oversized images

weight:oversized-images

79 images are shipped at more than 2x the width shown.

“launchboard-badge.png” is 1891px wide, displayed at 98px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Tap-target size (mobile)

mobile:tap-target-size-mobile

380 of 414 interactive targets are under 44×44px on mobile.

smallest: “Toggle mobile menu” at 36×36px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing6

Line length

1 paragraph runs past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Heading levels

1 heading skips a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.

FixStep heading levels one at a time; use CSS for size, not a deeper level.

a11y:heading-levels
Label in name

2 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.

FixMake the accessible name start with the visible label text.

a11y:label-in-name
Render-blocking resources

5 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

weight:render-blocking-resources
Landmark regions

No <header> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

structure:landmark-regions

Not measurable2

Text contrast (WCAG AA)

No sampleable body text found to measure.

contrast:text-contrast-wcag-aa
Page weight

At least 1.2 MB across 163 measurable resources, but 355 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear3

Mobile viewport · Language declared · Image alt text

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
bg#ffffff
surface#ffffff
text#111111
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog24px
A subheading in their voice20px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
12pxAa
13pxAa
14pxAa
16pxAa
18pxAa
20pxAa
24pxAa
48pxAa
WEIGHTS
Aa300
Aa400
Aa500
Aa600
Aa700
FAMILIES
Inter
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

2 of 9 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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