saas · Aug 3, 2026

plausible.io

50/100 Thin

Scores higher than 87% of 577 entry-page captures we have measured. Among the 311 saas funnels in that group, higher than 81%.

4 conversion tactics detected
1 page captured
12 UX checks
3 flagged

Walk 100 links seen, 70 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.

How this was measured

Measured by Roentgen 1.18 on 2026-08-03. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 50 · mobile 50.

Scan

Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 1

What we recorded

Progress

3 scans

this funnel’s coverage score across measured re-scans

measured

Unchanged across 3 scans Same 4 conversion tactics detected since 2026-07-30.

4 tactics 2026-07-30
→
4 tactics 2026-08-02
→
4 tactics 2026-08-03

The funnel, frame by frame

1 step walked

see their whole funnel without clicking through it. scored step by step

measured

Homepage / Lander

7 tactics

$9 +2 more · subscription

SubscriptionTrust badgesFree trialNo cardLogo wallPricing tiersDemo / docs

In their own words

20 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measured

Page title: Plausible Analytics | Simple, privacy-friendly Google Analytics alternative
Meta description: Plausible is a lightweight and open-source Google Analytics alternative. Your website data is 100% yours and the privacy of your visitors is respected.
Headline: Easy to use and privacy-friendly Google Analytics alternative
Section headings: Why use Plausible Analytics?People ❤️ PlausibleIt's time to ditch Google AnalyticsTraffic based plans that match your growthWho it's forCompareFollow Plausible: Twitter, Bluesky, Mastodon and LinkedInSimple analytics at a glance+4 more, not shown
Buttons and links: Start free trialtry Plausible
Prices on the page: $9$14$19

What we found

4 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measured

Offer clarity1 of 1

Makes the pricing ladder explicit free, $9/mo, $14/mo, $19/mo

Action path2 of 4

Offers a free trial or free tier Start free

Offers a demo or docs entry point Documentation

Trust & proof1 of 2

Shows customer logos or a trusted-by claim trusted by

Friction reduction1 of 2

Offers a free trial or free tier also shown under Action path

What we didn’t find

7 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measured

What we didn’t see7 of 11 applicable

FAQ / objection handling 1,302 of the 1,968 funnels we checked

Press / "as seen in" 508 of the 1,960 funnels we checked

Lead-capture form 342 of the 1,393 funnels we checked

Us-vs-them comparison 332 of the 1,968 funnels we checked

Proof above the fold 314 of the 1,968 funnels we checked

Usage / adoption proof 237 of the 1,539 funnels we checked

Scarcity / urgency copy 101 of the 1,960 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

13 run · 4 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measured

4 of 13 measured checks need work

Body text size

type:body-text-size

Smallest body text is 12px (base ~16px). below the ~16px readable floor.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Landmark regions

structure:landmark-regions

No <header> or <footer> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Tap-target size (mobile)

mobile:tap-target-size-mobile

64 of 69 interactive targets are under 44×44px on mobile.

smallest: “(unnamed)” at 40×40px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing4

Line length

1 paragraph runs past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length

Keyboard reachability

4 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Clear5

Text contrast (WCAG AA) · Mobile viewport · Language declared · Page weight · Render-blocking resources

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measured

full palette ordered by on-page usage %

primary#252f3f

accent#252f3f

bg#ffffff

surface#f4f5f7

text#4b5563

See the roles applied

accent

Body copy in their text role, on a surface card.

the roles, doing their job

The quick brown fox48px

Jumps over the lazy dog36px

A subheading in their voice30px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

List item one, at body scale
List item two
List item three

Type scale, weights & families

SIZE SCALE

12pxAa

14pxAa

16pxAa

18pxAa

20pxAa

24pxAa

30pxAa

36pxAa

48pxAa

WEIGHTS

Aa400

Aa500

Aa600

Aa700

Aa800

FAMILIES

system-ui

rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

2 of 9 layers

layers we ran on this funnel that came back empty

measured

Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

X-ray a funnel