saas · Aug 31, 2026

oraclely.com

65/100 Partial

Scores higher than 75% of 1,391 multi-step funnels we have measured. Among the 1,074 saas funnels in that group, higher than 70%.

How this was measured

Measured by Roentgen 1.27.0 on 2026-08-31. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 65 · mobile 65.

Walk 35 links on the entry page, 31 walkable. 2 matched a funnel step; we captured 3 pages in all, this one included.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 3

What we recorded

The funnel, frame by frame

3 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
6 tactics
PressFree trialNo cardLogo wallUsage proofPricing tiers
Pricing
02

Pricing

5 tactics

$0 +4 more

PressFree trialNo cardUsage proofPricing tiers
Sign Up
03

Sign Up

▼ thinnest
4 tactics
Free trialNo cardUsage proofPricing tiers

In their own words

25 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Oraclely — A small, private ritual before the day
Meta description
A pocket oracle that draws you one beautifully rendered card each morning — across tarot, four-pillar, and Western astrology. A 40-second daily ritual. For entertainment only.
Headline
A small, private ritual before the day.
Section headings
What Oraclely isWhy OraclelyWhat's insideQuestions about OraclelyBegin tomorrow with one quiet card.Today's card, already drawnCard art that belongs togetherAsk a deeper question+5 more, not shown
Buttons and links
Composed, never glibMulticultural in one deckHeld space for hard questionsWhat is Oraclely?Is this just another daily horoscope app?Which divination systems are available?Do I have to share my readings?How much does it cost?English

Sections

3 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Hero section of oraclely.com
Hero0% down the page
FAQ section of oraclely.com
FAQ60% down the page
Footer section of oraclely.com
Footer79% down the page

What we found

6 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Offer clarity1 of 1

Makes the pricing ladder explicit free, $9/mo, $24/mo

Action path2 of 4

Offers a free trial or free tier Free tier
Lead-capture form text, email, password

Trust & proof2 of 2

Shows customer logos or a trusted-by claim logo wall (4 distinct marks)
Puts a number on adoption 999+ users

Friction reduction1 of 2

Offers a free trial or free tier also shown under Action path

Value reinforcement1 of 2

Puts a number on adoption also shown under Trust & proof

What we didn’t find

5 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see5 of 11 applicable

FAQ / objection handling 1,302 of the 1,968 funnels we checked
Demo / docs entry 477 of the 1,393 funnels we checked
Us-vs-them comparison 332 of the 1,968 funnels we checked
Proof above the fold 314 of the 1,968 funnels we checked
Scarcity / urgency copy 101 of the 1,960 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

14 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

5 of 13 measured checks need work1 could not be measured — not counted either way

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

53% of measurable text passes WCAG AA. 4+ runs fail.

worst: “XVII” at 2.72:1 (9px, #a88b5c on #f2ebde). needs 4.5:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest body text is 7px (base ~18px). below the ~16px readable floor.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Named controls

a11y:named-controls

2 buttons/links have no accessible name (icon-only, no aria-label).

FixAdd aria-label to icon-only buttons and links.

Landmark regions

structure:landmark-regions

No <main> or <header> or <footer> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Tap-target size (mobile)

mobile:tap-target-size-mobile

92 of 106 interactive targets are under 44×44px on mobile.

smallest: “Switch to dark mode” at 24×24px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing4

Line length

4 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Render-blocking resources

7 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

weight:render-blocking-resources
Keyboard reachability

2 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Not measurable1

Page weight

At least 2.0 MB across 119 measurable resources, but 92 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear4

Mobile viewport · Language declared · Image alt text · Inline validation

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
accent#f2ebde
bg#f2ebde
surface#faf5e9
text#8a7e68
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox60px
Jumps over the lazy dog48px
A subheading in their voice36px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
7pxAa
9pxAa
12pxAa
13pxAa
14pxAa
16pxAa
18pxAa
36pxAa
48pxAa
60pxAa
WEIGHTS
Aa400
Aa500
Aa600
FAMILIES
Inter Tight
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

2 of 9 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

X-ray a funnel

Your competitor's funnel is one URL away.

Give your AI real references · Measured facts, not taste

Similar crawls