saas · Aug 9, 2026

moviequest.ca

10/100 Sparse

Scores higher than 23% of 577 entry-page captures we have measured. Among the 311 saas funnels in that group, higher than 4%.

Walk 27 links seen, 27 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.

How this was measured

Measured by Roentgen 1.20.1 on 2026-08-09. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 10 · mobile 10.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 1

What we recorded

The funnel, frame by frame

1 step walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

1 tactic

$14.21 +10 more

Logo wall

In their own words

12 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Movie Quest Canada — DVD, Blu-ray, VHS & Music CDs
Prices on the page
$14.21$14.96$19.46$9.71$13.46$11.96$22.46$17.96+3 more, not shown

Sections

2 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Features section of moviequest.ca
Features12% down the page
Logos section of moviequest.ca
Logos94% down the page

What we found

1 tactic

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Trust & proof1 of 2

Shows customer logos or a trusted-by claim logos: The Beach, Dune, Dune: Part Two, Gary Unmarried: Season 1, The Legend of Zorro

What we didn’t find

10 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see10 of 11 applicable

FAQ / objection handling 1,302 of the 1,968 funnels we checked
Free trial / freemium 1,084 of the 1,385 SaaS funnels we checked
Pricing tiers 699 of the 1,385 SaaS funnels we checked
Press / "as seen in" 508 of the 1,960 funnels we checked
Demo / docs entry 477 of the 1,393 funnels we checked
Lead-capture form 342 of the 1,393 funnels we checked
Us-vs-them comparison 332 of the 1,968 funnels we checked
Proof above the fold 314 of the 1,968 funnels we checked
Usage / adoption proof 237 of the 1,539 funnels we checked
Scarcity / urgency copy 101 of the 1,960 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

13 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

5 of 13 measured checks need work

Form labels

a11y:form-labels

1 of 2 form fields have no label (+1 rely on placeholder only).

FixGive every input a <label> or aria-label; placeholders are not labels.

Page weight

weight:page-weight

At least 7.6 MB across 27 measurable resources. 8 cross-origin resources did not expose a size, so the real total is higher.

FixCompress and lazy-load below-the-fold media; drop unused third-party scripts.

Oversized images

weight:oversized-images

28 images are shipped at more than 2x the width shown.

“the_beach-2000-dvd-1.jpg” is 1600px wide, displayed at 212px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Landmark regions

structure:landmark-regions

No <main> or <footer> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Tap-target size (mobile)

mobile:tap-target-size-mobile

1 of 33 interactive targets are under 44×44px on mobile.

smallest: “VISIT EBAY STORE →” at 222×42px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing3

Heading structure

The landing page has no <h1>.

FixUse exactly one <h1> as the page’s title.

a11y:heading-structure
Keyboard reachability

13 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Clear5

Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text · Render-blocking resources

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#c8102e
accent#c8102e
bg#f1ece0
surface#e5ded0
text#131211
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox24px
Jumps over the lazy dog17px
A subheading in their voice14px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
14pxAa
17pxAa
24pxAa
WEIGHTS
Aa400
Aa700
FAMILIES
sans-serif
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

2 of 9 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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