saas · Aug 9, 2026

echorelay.dev

40/100 Thin

Scores higher than 36% of 1,391 multi-step funnels we have measured. Among the 1,074 saas funnels in that group, higher than 25%.

How this was measured

Measured by Roentgen 1.20.1 on 2026-08-09. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 40 · mobile 40.

Walk 29 links on the entry page, 25 walkable. 2 matched a funnel step; we captured 3 pages in all, this one included.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 3

What we recorded

The funnel, frame by frame

3 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

3 tactics

$0

Free trialNo cardDemo / docs
Pricing
02

Pricing

3 tactics

$0.04 +5 more  ·  subscription

Free trialPricing tiersDemo / docs
Use Cases
03

Use Cases

3 tactics
Free trialNo cardDemo / docs

In their own words

18 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
EchoRelay · Managed API integrations, minutes to set up
Meta description
Describe your API integration once and we run it. No code, no deployments, no downtime. Mapping, retries and shielding included. Free to start, no card.
Headline
Minutes to integrate. Seconds to change.
Section headings
Change the mapping. Not your application.One request. Every target.Your exposure ends here.Always on. In public.Start free. Grow when you need to.Queued deliverySynchronous deliveryStreaming+1 more, not shown
Buttons and links
EURUSDPLNStart freePrepaid Buy credits once, spend at your own pace.
Prices on the page
$ 0

Sections

3 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of echorelay.dev
Nav6% down the page
Hero section of echorelay.dev
Hero1% down the page
Footer section of echorelay.dev
Footer93% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measuredextracted directly from the live page. a fact, not an opinion
No credit card element
No credit card“No credit card required.”

What we found

3 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Offer clarity1 of 1

Makes the pricing ladder explicit free, $19/mo

Action path2 of 4

Offers a free trial or free tier Start free
Offers a demo or docs entry point Read the docs

Friction reduction1 of 2

Offers a free trial or free tier also shown under Action path

What we didn’t find

8 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see8 of 11 applicable

FAQ / objection handling 1,302 of the 1,968 funnels we checked
Trusted-by logo wall 1,168 of the 1,539 funnels we checked
Press / "as seen in" 508 of the 1,960 funnels we checked
Lead-capture form 342 of the 1,393 funnels we checked
Us-vs-them comparison 332 of the 1,968 funnels we checked
Proof above the fold 314 of the 1,968 funnels we checked
Usage / adoption proof 237 of the 1,539 funnels we checked
Scarcity / urgency copy 101 of the 1,960 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

11 run · 2 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

2 of 9 measured checks need work2 could not be measured — not counted either way

Body text size

type:body-text-size

Smallest body text is 12px (base ~24px). below the ~16px readable floor.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Tap-target size (mobile)

mobile:tap-target-size-mobile

125 of 150 interactive targets are under 44×44px on mobile.

smallest: “Scroll to see more” at 24×28px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing3

Line length

15 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Oversized images

1 image is shipped at more than 2x the width shown.

FixServe responsive sizes (srcset/sizes) matching the rendered width.

weight:oversized-images

Not measurable2

Text contrast (WCAG AA)

All 15 sampled text runs sit over images or gradients. effective contrast is not computable.

contrast:text-contrast-wcag-aa
Page weight

At least 0.0 MB across 9 measurable resources, but 21 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear4

Mobile viewport · Language declared · Image alt text · Render-blocking resources

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#ffffff
accent#ffffff
bg#ffffff
surface#ffffff
text#ffffff
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox128px
Jumps over the lazy dog72px
A subheading in their voice64px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
12pxAa
14pxAa
16pxAa
18pxAa
20pxAa
24pxAa
30pxAa
36pxAa
48pxAa
64pxAa
72pxAa
128pxAa
WEIGHTS
Aa300
Aa400
Aa500
Aa600
FAMILIES
ui-sans-serif
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 9 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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