Body text size
type:Smallest body text is 11px (base ~16px). below the ~16px readable floor.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
▲ strongest
5 tactics
$39 +2 more
saas · Aug 15, 2026
docskoala.com
65/100 Partial
Scores higher than 75% of 1,391 multi-step funnels we have measured. Among the 1,074 saas funnels in that group, higher than 70%.
How this was measured
Measured by Roentgen 1.25.1 on 2026-08-15. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 65 · mobile 65.
Walk 20 links on the entry page, 17 walkable. 2 matched a funnel step; we captured 3 pages in all, this one included.
What we recorded
Progress
6 scans
this funnel’s coverage score across measured re-scans
measuredextracted directly from the live page. a fact, not an opinion
1 fewer tactic detected
6 → 5 across 6 scans since 2026-07-29. The ruleset changed in this window, so part of this may be our detection improving rather than the page changing.
- 6 tactics 2026-07-29
- 5 tactics 2026-07-30
- 5 tactics 2026-08-02
- 5 tactics 2026-08-03
- 5 tactics 2026-08-05
- 5 tactics 2026-08-15
The funnel, frame by frame
3 steps walkedsee their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinionIn their own words
34 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
DocsKoala: The AI Support Agent That Reads Your Docs
- Meta description
DocsKoala is AI customer support that answers customers from your help center, kept accurate automatically as you ship. Fewer tickets, no stale answers.
- Headline
A complete customer support pipeline for your business.
- Section headings
Support isn't one tool's job anymore. Leave everything to us.
Everything your business needs in one place
Wired into every tool your team already uses
The widget that actually answers, instead of collecting tickets.
Your support updates itself, every time your product does.
Host it wherever makes sense.
Simple pricing. No surprises.
Frequently asked questions
+8 more, not shown- Buttons and links
Send
What is DocsKoala?
What happens when the AI can't answer a customer?
Can I embed the AI assistant in my own help center?
What exactly do I get with DocsKoala?
How does DocsKoala know when to update my docs?
Do I need to write anything myself?
What happens if the AI gets something wrong?
Does DocsKoala keep screenshots in my docs up to date?
Can I bring my existing help center over?
+2 more, not shown- Prices on the page
$39
$119
$299
Sections
5 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
What we found
5 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionOffer clarity1 of 1
Makes the pricing ladder explicit
free, $39/mo, $119/mo, $299/mo
Action path2 of 4
Offers a free trial or free tier
free trial
Lead-capture form
text, email, password
Friction reduction2 of 2
Answers buyer objections
Frequently asked questions
Offers a free trial or free tier
also shown under Action path
Value reinforcement1 of 2
Compares itself against alternatives
comparison grid: 21 rows
What we didn’t find
6 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see6 of 11 applicable
Trusted-by logo wall
1,168 of the 1,539 funnels we checked
Press / "as seen in"
508 of the 1,960 funnels we checked
Demo / docs entry
477 of the 1,393 funnels we checked
Proof above the fold
314 of the 1,968 funnels we checked
Usage / adoption proof
237 of the 1,539 funnels we checked
Scarcity / urgency copy
101 of the 1,960 funnels we checked
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
14 run · 5 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion5 of 13 measured checks need work1 could not be measured — not counted either way
Render-blocking resources
weight:9 stylesheets/scripts in <head> block first paint.
FixDefer non-critical JS (defer/async) and inline only critical CSS.
Oversized images
weight:21 images are shipped at more than 2x the width shown.
“zendesk.svg” is 800px wide, displayed at 26px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
Landmark regions
structure:No <main> or <header> or <footer> landmark. screen-reader users cannot jump between regions.
FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).
Tap-target size (mobile)
mobile:34 of 64 interactive targets are under 44×44px on mobile.
smallest: “Helpful” at 18×18px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
Worth knowing3
Line length
2 paragraphs run past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:Form labels
1 form field relies on placeholder text as the only label.
FixBack placeholders with a real <label>. placeholder text vanishes on input.
a11y:Skip link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
FixAdd a first-in-DOM <a href="#main"> that is visible on focus.
a11y:Not measurable1
Page weight
At least 2.3 MB across 173 measurable resources, but 70 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:Clear5
Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text · Inline validation
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
primary#14110d
accent#14110d
bg#ffffff
surface#f2ede2
text#6b6760
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox88px
Jumps over the lazy dog44px
A subheading in their voice42px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
19pxAa
26pxAa
32pxAa
34pxAa
42pxAa
44pxAa
88pxAa
WEIGHTS
Aa400
Aa500
Aa600
FAMILIES
Playfair Display · Manrope
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
2 of 10 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionElements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
Playbook match — which funnel play this page runs — measured, evidence-quoted
We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
X-ray a funnel
