saas · Jul 11, 2026

bolt.new

35/100 Sparse

Scores higher than 25% of 1,391 multi-step funnels we have measured. Among the 1,074 saas funnels in that group, higher than 15%.

How this was measured

Captured on 2026-07-11. A capture is read once and its measurements freeze there.

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 9 that apply to a saas funnel. Per device: desktop 35 · mobile 35.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 2

What we recorded

The funnel, frame by frame

2 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▼ thinnest
2 tactics
Sticky CTALogo wall
Pricing
02

Pricing

▲ strongest
4 tactics

$0 +2 more  ·  subscription

Sticky CTASubscriptionFAQFree trial

In their own words

26 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Bolt AI builder: Websites, apps & prototypes
Meta description
Build and scale high-performing websites & apps using your words. Join millions and start building today.
Headline
What will you build today?
Section headings
Your company's design system, now in BoltUse your team's components and brand guidelines to build for productionEmpowering product builders with the most powerful coding agentsEverything you need to scale Built in.Bolt gives you superpowersReady to build something amazing?PorscheMaterial UI+6 more, not shown
Buttons and links
ResourcesSign inGet startedStandardPlanBuild nowFigmaGitHubImport your design system

What we found

3 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Action path1 of 4

Offers a free trial or free tier free plan

Trust & proof1 of 2

Shows customer logos or a trusted-by claim logos: Porsche, Porsche, Material UI, Material UI, Chakra

Friction reduction2 of 2

Answers buyer objections What are tokens?
Offers a free trial or free tier also shown under Action path

What we didn’t find

6 of 9 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see6 of 9 applicable

Pricing tiers 699 of the 1,385 SaaS funnels we checked
Demo / docs entry 477 of the 1,393 funnels we checked
Lead-capture form 342 of the 1,393 funnels we checked
Us-vs-them comparison 332 of the 1,968 funnels we checked
Proof above the fold 314 of the 1,968 funnels we checked
Usage / adoption proof 237 of the 1,539 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

9 run · 3 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

3 of 9 measured checks need work

Body text size

type:body-text-size

Smallest body text is 12px (base ~18px). below the ~16px readable floor.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Named controls

a11y:named-controls

2 buttons/links have no accessible name (icon-only, no aria-label).

FixAdd aria-label to icon-only buttons and links.

Tap-target size (mobile)

mobile:tap-target-size-mobile

58 of 62 interactive targets are under 44×44px on mobile.

smallest: “LinkedIn” at 18×18px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing2

Line length

2 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length

Clear4

Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text

This funnel: 96% of text passes AA · top corpus funnels average 93%.

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#111114
accent#111114
bg#ffffff
surface#fffefe
text#ffffff
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox96px
Jumps over the lazy dog48px
A subheading in their voice36px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
12pxAa
14pxAa
16pxAa
18pxAa
20pxAa
24pxAa
30pxAa
36pxAa
48pxAa
96pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
Inter Display · Inter
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 7 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

X-ray a funnel

Your competitor's funnel is one URL away.

Give your AI real references · Measured facts, not taste

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