saas · Aug 9, 2026

bnder.co

35/100 Sparse

Scores higher than 25% of 1,391 multi-step funnels we have measured. Among the 1,074 saas funnels in that group, higher than 15%.

4 conversion tactics detected
2 pages captured
12 UX checks
5 flagged

How this was measured

Measured by Roentgen 1.20.1 on 2026-08-09. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 35 · mobile 35.

Walk 42 links on the entry page, 33 walkable. 1 matched a funnel step; we captured 2 pages in all, this one included.

Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 2

What we recorded

The funnel, frame by frame

2 steps walked

see their whole funnel without clicking through it. scored step by step

measured

Homepage / Lander

▲ strongest

2 tactics

subscription

PressLogo wall

Auth

▼ thinnest

1 tactic

No card

In their own words

18 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measured

Page title: Bnder — Find Your Co-Founder & Business Partner
Meta description: Find co-owners and co-investors for your next business venture. Browse opportunities in food & beverage, real estate, technology, and more.
Headline: Find Your Perfect Business Partner
Section headings: Browse by IndustryHow Bnder WorksEntrepreneurs who found their partnerRecently Posted VenturesFrom the BlogReady to find your co-founder?Post your ventureExplore opportunities+5 more, not shown
Buttons and links: Sign upSign Up

Sections

3 identified

structural bands identified on this funnel, cropped from its own capture

measured

Nav section of bnder.co — **Nav**0% down the page

Hero section of bnder.co — **Hero**1% down the page

Footer section of bnder.co — **Footer**94% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measured

What we found

4 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measured

Action path2 of 4

Offers a free trial or free tier No credit card required

Lead-capture form text, email, password

Trust & proof1 of 2

Shows customer logos or a trusted-by claim logos: Food & Beverage, Real Estate, Technology, Retail, Health & Wellness

Friction reduction1 of 2

Offers a free trial or free tier also shown under Action path

What we didn’t find

7 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measured

What we didn’t see7 of 11 applicable

FAQ / objection handling 1,302 of the 1,968 funnels we checked

Pricing tiers 699 of the 1,385 SaaS funnels we checked

Demo / docs entry 477 of the 1,393 funnels we checked

Us-vs-them comparison 332 of the 1,968 funnels we checked

Proof above the fold 314 of the 1,968 funnels we checked

Usage / adoption proof 237 of the 1,539 funnels we checked

Scarcity / urgency copy 101 of the 1,960 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

13 run · 6 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measured

6 of 13 measured checks need work

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

14% of measurable text passes WCAG AA. 4+ runs fail.

worst: “Food & Beverage” at 1:1 (14px, #ffffff on #ffffff). needs 4.5:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest body text is 10px (base ~24px). below the ~16px readable floor.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Page weight

weight:page-weight

At least 11.8 MB across 108 measurable resources. 47 cross-origin resources did not expose a size, so the real total is higher.

FixCompress and lazy-load below-the-fold media; drop unused third-party scripts.

Oversized images

weight:oversized-images

35 images are shipped at more than 2x the width shown.

“photo-1414235077428-338989a2e8c0?w=800&q” is 800px wide, displayed at 288px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Landmark regions

structure:landmark-regions

No <header> or <main> or <footer> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Tap-target size (mobile)

mobile:tap-target-size-mobile

18 of 49 interactive targets are under 44×44px on mobile.

smallest: “Sign in” at 48×20px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing3

Line length

2 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length

Render-blocking resources

7 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

weight:render-blocking-resources

Clear4

Mobile viewport · Language declared · Image alt text · Inline validation

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measured

full palette ordered by on-page usage %

primary#ffffff

accent#ffffff

bg#ffffff

surface#ffffff

text#ffffff

See the roles applied

accent

Body copy in their text role, on a surface card.

the roles, doing their job

The quick brown fox96px

Jumps over the lazy dog88px

A subheading in their voice48px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

List item one, at body scale
List item two
List item three

Type scale, weights & families

SIZE SCALE

10pxAa

12pxAa

14pxAa

16pxAa

18pxAa

20pxAa

24pxAa

36pxAa

48pxAa

88pxAa

96pxAa

WEIGHTS

Aa400

Aa500

Aa600

Aa700

Aa800

Aa900

FAMILIES

Poppins

rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 9 layers

layers we ran on this funnel that came back empty

measured

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

X-ray a funnel