saas · Aug 2, 2026
63/100 Partial
Scores higher than 88% of 1,391 multi-step funnels we have measured. Among the 1,074 saas funnels in that group, higher than 85%.
Measured by Roentgen 1.13 on 2026-08-02. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 75 · mobile 50.
see their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinionthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinionBest Money: Compare & Shop the Best Financial Products
BestMoney will help you wherever you are on life’s financial journey - in need of a mortgage for a new house, interested in a student loan or on the lookout for an online bank to open a savings account for the first time.
Your best financial decisions start here
BestMoney helps you compare your options with confidence.
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We're here to help you make the best money decisions
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$50
$6
$5
$2
the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
measuredextracted directly from the live page. a fact, not an opinion
conversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionfree, $15mo, $150mo
AmeriSave Mortgage 20,150 reviews by
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documentation
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11,912 users
applicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionAbsence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
contrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion6 of 14 measured checks need work1 could not be measured — not counted either way
Smallest body text is 10px (base ~18px). below the ~16px readable floor.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
55 buttons/links have no accessible name (icon-only, no aria-label).
FixAdd aria-label to icon-only buttons and links.
88 stylesheets/scripts in <head> block first paint.
FixDefer non-critical JS (defer/async) and inline only critical CSS.
42 images are shipped at more than 2x the width shown.
“SoFi_logo.20230823171315.png” is 2560px wide, displayed at 150px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
No <main> or <header> landmark. screen-reader users cannot jump between regions.
FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).
265 of 369 interactive targets are under 44×44px on mobile.
smallest: “Advertising Disclosure” at 122×17px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
148 paragraphs run past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:1 of 143 content images (1%) have no alt attribute.
FixAdd descriptive alt to content images; alt="" for purely decorative ones.
a11y:8 form fields rely on placeholder text as the only label.
FixBack placeholders with a real <label>. placeholder text vanishes on input.
a11y:40 links use generic text (“click here” / “learn more”).
FixMake link text describe its destination out of context.
a11y:181 elements look clickable but cannot be reached by keyboard.
FixUse <button>/<a>, or add role + tabindex="0" and a key handler.
structure:At least 1.6 MB across 130 measurable resources, but 732 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:Text contrast (WCAG AA) · Mobile viewport · Language declared
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionBody copy in their text role, on a surface card.
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
layers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionPlaybook match — which funnel play this page runs — measured, evidence-quoted
We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
