Body text size
type:Smallest body text is 11px (base ~15px). below the ~16px readable floor.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
▲ strongest
1 tactic
$1,300
saas · Aug 5, 2026
backengine.com
10/100 Sparse
Scores higher than 4% of 1,391 multi-step funnels we have measured. Among the 1,074 saas funnels in that group, fewer than 1% scored lower.
How this was measured
Measured by Roentgen 1.20 on 2026-08-05. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 10 · mobile 10.
Walk 62 links on the entry page, 52 walkable. 1 matched a funnel step; we captured 2 pages in all, this one included.
What we recorded
The funnel, frame by frame
2 steps walkedsee their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinionIn their own words
23 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
BackEngine — Make your company knowledge ready for AI
- Meta description
Your customer conversations are scattered across calls, email, Slack, tickets, and CRM. BackEngine pulls them together so the AI your team already uses can do real work — answer from a complete memory of every account, and act on it: alerts open with full context, agents write back to your CRM.
- Headline
BackEngine makes all of your messy, scattered company knowledge ready for AI — automatically, in under a day.
- Section headings
BackEngine increases AI adoption & ROI.
Nothing new for your team to learn.
Let's dive deeper.
Hear it from our customers
Resources to go further.
See it on your own data.
You unlock dozens of AI use cases.
You get better AI outputs.
+5 more, not shown- Buttons and links
Product ▾
Resources ▾
Company ▾
Claude
ChatGPT
Gemini
- Prices on the page
$1,300
What we found
1 tacticconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionTrust & proof1 of 2
Shows customer logos or a trusted-by claim
used by
What we didn’t find
10 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see10 of 11 applicable
FAQ / objection handling
1,302 of the 1,968 funnels we checked
Free trial / freemium
1,084 of the 1,385 SaaS funnels we checked
Pricing tiers
699 of the 1,385 SaaS funnels we checked
Press / "as seen in"
508 of the 1,960 funnels we checked
Demo / docs entry
477 of the 1,393 funnels we checked
Lead-capture form
342 of the 1,393 funnels we checked
Us-vs-them comparison
332 of the 1,968 funnels we checked
Proof above the fold
314 of the 1,968 funnels we checked
Usage / adoption proof
237 of the 1,539 funnels we checked
Scarcity / urgency copy
101 of the 1,960 funnels we checked
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
11 run · 3 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion3 of 10 measured checks need work1 could not be measured — not counted either way
Oversized images
weight:19 images are shipped at more than 2x the width shown.
“14e1e957-9351-4d19-b75b-71e261c7d6d2” is 960px wide, displayed at 28px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
Tap-target size (mobile)
mobile:38 of 54 interactive targets are under 44×44px on mobile.
smallest: “Home” at 36×15px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
Worth knowing2
Skip link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
FixAdd a first-in-DOM <a href="#main"> that is visible on focus.
a11y:Landmark regions
No <main> landmark. screen-reader users cannot jump between regions.
FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).
structure:Not measurable1
Page weight
At least 0.0 MB across 3 measurable resources, but 30 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:Clear5
Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text · Render-blocking resources
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
primary#0a0c12
accent#0a0c12
bg#ffffff
surface#f7f9f8
text#0b0d12
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox56px
Jumps over the lazy dog36px
A subheading in their voice29px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
9pxAa
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
18pxAa
22pxAa
29pxAa
36pxAa
56pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
Aa800
FAMILIES
Helvetica Neue · sans-serif
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
2 of 8 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionElements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
Playbook match — which funnel play this page runs — measured, evidence-quoted
We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
X-ray a funnel
