saas · Aug 15, 2026

babysoma.app

50/100 Thin

Scores higher than 87% of 577 entry-page captures we have measured. Among the 311 saas funnels in that group, higher than 81%.

Walk 32 links seen, 16 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.

How this was measured

Measured by Roentgen 1.25.1 on 2026-08-15. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 50 · mobile 50.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 1

What we recorded

Progress

4 scans

this funnel’s coverage score across measured re-scans

measuredextracted directly from the live page. a fact, not an opinion
Unchanged across 4 scans Same 5 conversion tactics detected since 2026-07-30.
  1. 5 tactics 2026-07-30
  2. 5 tactics 2026-08-02
  3. 5 tactics 2026-08-03
  4. 5 tactics 2026-08-15

The funnel, frame by frame

1 step walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

6 tactics

2 proof points

ReviewsFAQTrust badgesPressFree trialLogo wall

In their own words

31 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Baby Soma: Baby Sleep Tracker & Adaptive Nap Plan
Meta description
Plan naps from today’s real sleep, not a fixed chart. Track sleep, get age-based wake windows and a calm daily routine for your baby with Baby Soma.
Headline
Calm nights, planned from today's data, not yesterday's hunch.
Section headings
One real week, page by page.Clear answers for better days & nightsFeaturesParents’ reviewsBaby Soma in the pressWhat are sleep routines and wake windows?Onboarding and learning, right in the appSleep tracker+7 more, not shown
Buttons and links
ENTAP TO BROWSE PAGESp. 07 · The morningp. 08 · Mid-napp. 09 · A 2am questionp. 10 · Growth & weightp. 11 · Through the dayp. 12 · How it wentSee all 6 pagesP. 07 The morning+2 more, not shown

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of babysoma.app
Nav0% down the page
Features section of babysoma.app
Features13% down the page
Reviews section of babysoma.app
Reviews26% down the page
FAQ section of babysoma.app
FAQ79% down the page
Footer section of babysoma.app
Footer95% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measuredextracted directly from the live page. a fact, not an opinion
Rating element
Rating“★★★★★ 4.5”

What we found

5 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Action path2 of 4

Puts proof in the first viewport ★★★★★ 4.5 22,000+ parents · GDPR + COPPA
Offers a free trial or free tier free trial

Trust & proof1 of 2

Shows customer logos or a trusted-by claim trusted by

Friction reduction2 of 2

Answers buyer objections How long is the trial? +
Offers a free trial or free tier also shown under Action path

What we didn’t find

6 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see6 of 11 applicable

Pricing tiers 699 of the 1,385 SaaS funnels we checked
Demo / docs entry 477 of the 1,393 funnels we checked
Lead-capture form 342 of the 1,393 funnels we checked
Us-vs-them comparison 332 of the 1,968 funnels we checked
Usage / adoption proof 237 of the 1,539 funnels we checked
Scarcity / urgency copy 101 of the 1,960 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

14 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

5 of 14 measured checks need work

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

82% of measurable text passes WCAG AA. 4+ runs fail.

worst: “Premium that earns its place” at 1:1 (48px, #fbfaf9 on #fbfaf9). needs 3:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest body text is 10px (base ~18px). below the ~16px readable floor.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Named controls

a11y:named-controls

2 buttons/links have no accessible name (icon-only, no aria-label).

FixAdd aria-label to icon-only buttons and links.

Render-blocking resources

weight:render-blocking-resources

10 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

Tap-target size (mobile)

mobile:tap-target-size-mobile

44 of 70 interactive targets are under 44×44px on mobile.

smallest: “Open menu” at 40×40px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing5

Line length

20 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Heading levels

1 heading skips a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.

FixStep heading levels one at a time; use CSS for size, not a deeper level.

a11y:heading-levels
Oversized images

2 images are shipped at more than 2x the width shown.

FixServe responsive sizes (srcset/sizes) matching the rendered width.

weight:oversized-images
Keyboard reachability

14 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Clear4

Mobile viewport · Language declared · Image alt text · Page weight

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#1e1b2e
accent#1e1b2e
bg#ffffff
surface#f1eff8
text#1e1b2e
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog22px
A subheading in their voice19px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
9pxAa
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
17pxAa
18pxAa
19pxAa
22pxAa
48pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
Onest
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 10 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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